Jennifer Pardee

 

ADVISOR BIOGRAPHY

Jennifer Pardee is an accomplished Senior Executive and Thought Leader with more than 20 years of success across the web design and development, online advertising, healthcare, and computer software industries. Leveraging extensive experience in digital marketing, e-commerce, and a change in markets, she is a valuable advisor for an organization that is integrating systems, undergoing online content development, and video-based marketing. Her broad areas of expertise include going from B2B to B2C, technical SEO and search, e-commerce development, developing revenue streams, content marketing, ERP systems, online marketing, and restructuring.

Throughout her executive career, Jennifer has held leadership positions with Blinkstream.net, Winsite Digital, Real Legal Marketing, and Yeaman & Associates.

2017 - Present

Founding Partner, CEO - Blinkstream.net

Blinkstream.net

  • Legacy International - helping to build revenue streams and digital marketing
  • Green Umbrella Concrete - Developing a Rebrand Strategy
  • Liberty University - Mentor for young Entrepreneurs at the Business Incubator as a Part of the Business School
  • Develops Email Automated Email Campaigns to drive sales and engagement
  • Designs and Develops Wordpress websites for SMEs for ecommerce and non-ecommerce companies
  • Develops organic and paid SEO strategies for clients in the legal and healthcare industries.
  • Designs social media content strategies with team training for clients.
  • Brings 'How to' Resources for clients looking to educate their marketing teams on content development.

2017

Advisory Board Member - GTC, Legacy International

GTC, Legacy International

  • Developed Goto Market Strategy for new initiatives
  • Developed Product and Service Offerings to Coordinate with Roll Out to multiple channels
  • Strategy Advisor on existing web technology usage and optimization
  • Strategy advisor on SEO efforts, Facebook and other advertising channels for recruitment and engagement

2015 - 2017

Lead Project Manager, SEO/SEM Strategies

Real Legal Marketing

  • Lead Project Manager for website development, integrations and SEO/SEM efforts in a client facing capacity
  • Manages incoming clients from introduction to development and launch of web sites
  • Generating monthly reports for clients covering all web activity, analytics, new content activity, social postings, impressions and conversions
  • Provide progress reports to clients for new and ongoing work being performed

2012 - 2015

VP of Sales Marketing - Yeaman & Associates

Yeaman & Associates

  • Providing digital marketing services and technical integration for healthcare companies to be able to securely share data
  • Managed web strategies for engagement, sales and thought leadership for Physicians and Healthcare professionals
  • Developed strategic partnerships for HIE (Health Information Exchange) between Hospitals, Clinics and Physician Practices
  • Developed C-Suite Relationship and Strategic Partnerships between Acute Care Facilities to bring positive care outcomes through the use of secure patient data via HIE connections
  • Developed sales strategies for five state area being served by HIE technology
  • Provided client consulting services on digital marketing addressing strategy needs for healthcare companies
  • Provided strategy on content development for the healthcare market

I’m Available To Advise On The Following Subjects

User Experience

SEO

Content Marketing

Online Marketing

Company or executive-specific business strategy

Business advice related to my role at my company

Feedback on my company’s product/service

Input and advice on a key project