Matthew Loughran, current principal consultant at Midtown West Media, supports blockchain startups with initial coin offering (ICO) marketing and research, product strategies, and executive-level business model strategy. Building his career through owning and operating numerous startups, Matthew quickly became an expert in his field and is now passionate about sharing his knowledge with others.
In addition to consulting, he hosts a show on WCKG Chicago called Crypto on the Block, is a regular contributing author for Huffington Post, Business 2 Community, CoinSpeaker, Marketing Insiders, Business Innovators Magazine, Small Business Trendsetters, Cryptovest, and provides ICO Analysis for Hacked.com. He also has a broad range of experience in markets such as financial service, real estate, fintech, cyber security, marketing, branding, and public relations.
While Matthew’s professional career is very active and diverse, he is drawn to working with emerging companies that focus on innovation using technology and cryptocurrency. He joined AdvisoryCloud to expand his network and discover new companies and industries where he could apply his expertise.
“There is something special about being part of a startup,” said Matthew Loughran. “By joining AdvisoryCloud, I am able to apply to an unlimited number of board roles for companies that I find interesting. As an advisor, I enjoy being part of a startup without having to take on the personal risks associated with new ventures."
Searching through AdvisoryCloud platform, Matthew filters through opportunities based on expertise, company location, sector, and/or industry. He looks for technology and cryptocurrency companies that need help in areas specific to his skill set, including sales, customer acquisition, marketing, branding, and funding. Taking an active approach to his search, instead of waiting for opportunities to come to him, ultimately allowed Matthew to find the roles best suited to his background.
Matthew also focuses on building his personal brand and finds the platform to be a great resource for networking. He created his profile and takes advantage of Member Insights, a publishing tool for members to showcase articles, research reports, and whitepapers on the company website. Since publishing several articles, Matthew has been interacting with other members who have read his work and connected with them both on and off the platform.
Through AdvisoryCloud, Matthew received a for board position with iBuySell, a real-time peer-to-peer marketplace that allows individuals to shop or sell items directly. Matthew helps iBuySell with marketing strategies that includes revising presentations, preparing the company for rebranding, and ensuring the company properly connects with its customer demographic.
“Based on my experience, I would definitely recommend AdvisoryCloud to my peers. AdvisoryCloud provides me with high-quality opportunities with companies that are unique, interesting and tailored to my personal preferences.”